Starting With the End in Mind
A guest blog post by Val Swisher, Founder and CEO of Content Rules, Inc. Once upon a time, actually many many years ago, I was doing a...
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Marianne Calilhanna
- 2 min
Top Considerations for DITA 2.0
DITA 2.0 is coming. While we’ve heard the whispers for several years now, the specification truly is almost ready for public consumption....
Marianne Calilhanna
- 2 min
Beyond the Buzz – What Does Digital Transformation Mean to You?
As a seasoned marketing professional who utilizes best practices in an attempt to demonstrate thought leadership, I often find myself...
Marianne Calilhanna
- 7 min
Content Conversion: Building the Structure for Digital Transformation
Reprinted with permission from "Content Transformation: Breathing New Life into Legacy Content" by Val Swisher and Regina Lynn Preciado...
Marianne Calilhanna
- 4 min
CARES Act Amount Information Reporting to FDA – What You Need to Know
IMPORTANT UPDATE: On February 14, 2022, the FDA designated the February 14 deadline as a recommendation and not a requirement. This...
David Turner
- 5 min
Digital Transformation In the Life Sciences
Fueled in no small part by a global pandemic, pharmaceutical companies are facing immense pressure to get products to market faster and...
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