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Fresh Meadows, NY, August 8, 2019 – Data Conversion Laboratory (DCL), an industry leader in structured data and content transformations, today announces that John Heidenreich has joined its team as Sales Director for the financial services market. John has extensive experience in digital process automation and applying artificial intelligence and machine learning to drive business transformations, and will focus on creating value for clients by solving complex data and content structure problems.

John started his career as a research scientist at IBM and led the team that transferred copper chip technology from IBM Research to manufacturing. This technology became the standard for chip wiring across the entire semiconductor industry. Over the past 14 years, John has worked in the technology industry driving sales for enterprise applications and services. He has considerable experience in financial services and insurance, as well in the healthcare and software industries.

“Financial markets have a particularly intense challenge today to be compliant with ever-changing regulations and evolving standards of data and document retention, not to mention the sheer volume of data and documents that these organizations must track,” explains Mark Gross, President at DCL. “John deeply understands the data issues for this market and has a history of monetizing innovation for data-intensive organizations.”

John is based in the New York City area and has a PhD in Chemistry from the University of California San Diego, and has eight patents to his name.

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