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Content Structure: The Building Blocks of Innovation

Extracting and Enriching Data to Accelerate Digital Transformation

All organizations have deep, growing archives of content. From historical documents and photographs to new research articles and industry standards, this content comes in many different forms, yet it can all be mined to create valuable resources for today’s digital-first consumers.


This report explores how any organization can leverage new technologies to create intelligent, multidimensional content. By extracting and enriching data, organizations accelerate digital transformation to innovate, meet modern consumer expectations, and propel business forward.

“We don’t just want to extract the text, we want to know what does the text mean, beyond just the simple letters that are on the page. What part is the title? What part is the author’s name? What part is the registration number?”

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